Site Redesign for Leadership Nonprofit
Led the strategy and managed the redesign of a nonprofit website to establish value and catalyze its international audience of Fellows. Collaborated with technical leads to leverage existing Joomla platform and Salesforce data to display contextual content and user-filtered results. Role included:
MANAGEMENT: client communications, project management, client presentations, resource allocations
RESEARCH: C-level and stakeholder interviews, content audit, site audit
STRATEGY: goals and objectives, information architecture, taxonomy, navigation
DESIGN: concepts, wireframes, UX/UI reviews, functional specs
IMPLEMENTATION: participated in technical feasibility reviews, data architecture and technical specs, testing
Achieved unanimous approval from leadership and Board of Directors.
Client quote - "you're solving problems I didn't even know I had."
(Launch is still pending.)